For many years our supporters in the kidney community have told us that they want to see more awareness for kidneys and kidney disease.
They want to see kidneys shouted from the rooftops and pasted up on billboards to really make an impact and get people talking. Which is why we’re delighted to announce that Kidney Care UK has been selected as the JCDecaux Community Channel Partner for October 2025. This means that, throughout the month, our #BloodyAmazingKidneys campaign will be seen on billboards across the UK, helping thousands more people find out about Kidney Care UK and the importance of kidney health.
Our #BloodyAmazingKidneys adverts will be appearing in both small scale and large scale formats; for example, this could be at bus stops or community hubs, or on billboards by major roads into and out of large cities. The sites will change each week, but we’ll be able to let you know where our adverts will be displayed a few days beforehand, so you can see them for yourself, as well as letting your friends and family know to look out for them.
Our advert will also appear in these prominent locations: the Edinburgh Arch, the Putney Tower, the Wandsworth Tower, the Lucozade Landmark, the Marylebone Tower, the M4 Torch and the Manchester Tower approach (outside the Manchester Arena).
We’ll also be posting about the adverts and the #BloodyAmazingKidneys campaign on social media so please do like and share. We are @kidneycareuk on Facebook, Instagram, Threads, BlueSky, X and LinkedIn and we’d love to see your #BloodyAmazingKidneys advert pictures and selfies!
Thank you for all that you do to support us to help raise awareness of our #BloodyAmazingKidneys
Since we launched the #BloodyAmazingKidneys campaign in October 2024 almost 250,000 people have completed our online Kidney Health Checker to find out if they could be at increased risk of developing CKD.
We’ve been blown away by the engagement and support the campaign has received, and we really appreciate all of the comments, posts, likes and shares the campaign is getting.